Fundraising – How to Beat the Recession

March 9, 2011 Leave a comment

There’s no denying that the recession – and the impact that it’s had on donors and trust investments; government spending and general household income – has had an adverse impact on fundraising in general.  We recently asked charities and arts organisations to complete a survey into how the recession had affected them – and there were a few charities out there who bucked the trend and hadn’t seen their income reduce.  They were, however, in the minority.  The survey results are interesting – and there are a few glimmers of hope in there as to how organisations can move their fundraising forward in these difficult times.  Difficult but not impossible perhaps?

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Creative Fundraisers are Worth their Weight in Donations!

October 6, 2010 Leave a comment

Some of the best people I’ve worked for have been those who take a creative approach to fundraising, thinking outside the box and looking at the bigger picture.  Rather than just focusing on the project or campaign target, they have an ability to look at how other projects and programmes might link in with the one needing immediate funding.  Or they can see how to make the donors gift or sponsors investment really make a difference – to both organisation and donor.  I’ve been fortunate enough to have worked for a couple of really creative, focused people and I hope that I’ve learned from them along the way.

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