On the 1st Day of Christmas…
OK, we are way past the first day of advent but a few early Christmas presents never go amiss – so here is the first of my daily fundraising tips to help get your fundraising sorted out between now and start of 2011. So here we are, at day 1 and my first tip is:
- Plan your fundraising. What do you want to achieve? Why? How does this fit with your organisational strategy or goals? What, specifically, do you need the money for – staff/core, project, capital? Where do you think the money will come from – current or previous donors, new funding routes, trusts, individuals, the Lottery? What resources do you have to invest in fundraising? Do you have staff, a database, robust administration systems, effective communications?
If you can’t answer any of these questions, you’re not ready to start fundraising.